Draya Michele has teamed up with Sereniby in a new partnership to promote cleaner living through advanced air purifiers, helping families enjoy healthier, purified air at home.
This collaboration highlights the mother-of-three’s dedication to wellness, sustainability, and raising awareness about environmental health.
“I’m creating a life for myself where I can live off my land and just eat things that don’t have as many chemicals and pesticides,” Draya Michele, whose real name is Andraya Michele Howard, shared in a recent interview with Essence Magazine. “I’m trying to get rid of GMOs and just trying to live a really long time because I really love life, and I really like it here on earth. So, I’m doing my part to take care of the planet.”
In her interview with Essence, Draya Michele states that her daughter inspired her partnership with Sereniby.
While I was pregnant, I was having to do a lot of home renovations, and I remember one specifically, I put a video on Instagram where I was remodeling stuff, and they were like, ‘Hey, you need to wear a mask while you’re tearing those walls down, especially if your house is older, because there could be harmful chemicals and things in there, asbestos and all that in your walls that you could be releasing into the air,’ she reminisces.
“So I was like, oh my gosh. And then there’s all those California propositions and things that have harmful chemicals for women’s reproductive health, and when you are pregnant, can cause birth defects. So I was like, okay, wait, while we’re doing construction, we’ve got to get this air quality together in the house. I’m going to be breathing it, my kids are living here while we’re doing construction.”
She concluded, “So, I purchased several different air purifiers during that time to try them all out and see which ones were the best. So that’s what jump-started it, me wanting to live and breathe in clean air. That’s what prompted it, me being pregnant and doing construction in my house. And then the LA fires started to happen about a year after that, and that was a really scary time. So also we were super concerned about air quality because our city was on fire.”
Alex Melecki, co-founder and CEO of Sereniby, said in a statement that they are extremely excited to have Howard on board as a partner.
“We couldn’t be more excited for Draya to join our investor base,” Melecki said. “She’s an incredibly sharp entrepreneur who has probably forgotten more about brand-building than most of us will ever learn — the kind of person who adds value and insight every time we talk. I feel incredibly fortunate that this investment allows us to formalize her role as a long-term advisor.”
Click here to read Draya Michele’s interview in its entirety to learn how the Basketball Wives star is also prioritizing self-care, enjoying being a #girlmom, and much more.
Draya Michele is is mother to two sons: Kniko, 23, and Ju, 9, and daughter, 1, with whom she shares with Houston Rockets player, Jalen Green.
Photo: Draya Michele Instagram; Sereniby Instagram