Astronomer pivots from scandal to strategy with surprise Gwyneth Paltrow ad

One week after a scandal at the Coldplay Party, the resignation of its CEO and senior officers of the people, and the astronomy tried to start the data to change the narration – with the help of Gwyneth Paltrow.

In a new promotional video posted on the company LinkedIn Friday’s account, the Oscar -winning actress presents herself as “appointed on a very temporary basis to speak on behalf of employees of more than 300 people in the astronomer.”

She notes that the company “got a lot of questions during the past few days,” acknowledging the viral interest that the company received, and the video continues to coordinate a tongue in the cheek to respond to it-without mentioning the viral accident directly.

Omg! What is the actual question? Astronomy is the best place to operate Apache air flow, and unifies the experience of operating ML and AI data on a large scale. She adds that the astronomer is “pleased” by increasing interest in automating the workflow of the data.

Another severed question follows – “How does a social media team carry …” an invitation to the company “Beyond Analytics” in September. Paltrow closes the video by telling viewers, “We will now return to what we are doing better: presenting the results of the game’s change to our customers. Thank you for your interest in astronomy.”

The advertisement comes in the widespread video clip of the Coldplay concert on July 15 at the Gillett Stadium, where I Andy Andy Peron and senior officials of Kristen Kabot were seen at the time. Judging Chris Martin, jokingly on stage, “Either they are in love or very shy”, by sending a viral clip and attracting millions of views online. Both executives resigned a few days later.

The astronomer has since named the founder of Cofte Pete Dejoy as a temporary executive head, and pointed to plans to move forward with a national employment effort.

The new advertisement also drew our attention to his choice: Paltrow is the ex -wife of the front of the front, adding a layer of paradoxical value and symbolic public relations for her role as a spokesperson for the company. Observers on social media praised the creative approach of the video, describing it as a good transformation in the tone after the controversy.

Leave a Comment